Inside the Design: How Mark Alexander Created  Signature Sofas for Cartier Melbourne

For luxury interior designer and furniture manufacturer Mark Alexander, creating for Cartier’s new Melbourne boutique was an opportunity to deliver a piece that embodies timeless elegance and refined craftsmanship. With every detail considered, the result reflects a shared appreciation for sophistication, purpose, and enduring design.

Design Begins with Understanding

No two spaces are the same—and that is where the work begins. Before a sketch is made or a fabric is chosen, we take time to understand the architecture, ambience, and intent of the space. Cartier’s Collins Street boutique is a study in quiet luxury, and our task was to complement, not compete.

With this in mind, the results were bespoke curved sofas— forms that encourage conversation, invite pause, and visually anchor the boutique with grace. Every curve was considered. Every proportion is refined.

A Creative Dialogue

Collaboration sits at the heart of all we do. Working closely with Cartier’s design and brand teams, we aligned vision, materials, and function to ensure the piece reflected their legacy of craftsmanship. It’s this level of dialogue that allows luxury Australian made furniture to move beyond product—becoming a purposeful part of the environment.

As a top interior designer and furniture manufacturer, Mark Alexander approaches each project with a hands-on mindset, blending technical mastery with a refined design sensibility. This is where form meets feeling.

Australian Made, World-Class Standards

Every element of the designer sofas were hand-crafted by a team of local artisans. The choice to create Australian made sofas is about more than location—it’s about ensuring uncompromising quality, ethical production, and the flexibility to adapt designs as they evolve.

With materials sourced for longevity and finishes applied with precision, our work represents the highest standards of luxury interior designer Melbourne craftsmanship.

A Legacy of Trust

Having previously collaborated with Cartier for their Sydney flagship, this latest project continues a relationship built on trust, alignment, and shared values. To be selected again is not just an honour—it’s confirmation that our values and vision resonate with the world’s most respected names.

At Mark Alexander Design, we don’t just create furniture—we shape experiences. Through every curved sofa, every stitch, and every silhouette, we are proud to offer clients truly custom designed, luxury Australian made furniture that brings their space—and their brand—to life.